Intellectual property law
Trademarks, patents, competition and advertising: protecting what makes a company recognisable.
What we do
We protect a company's distinctive signs and creations: registration and defence of trademarks and patents, invalidity and infringement actions, unfair competition, the lawfulness of advertising messages including comparative advertising. The firm has published case notes on the Supreme Court's rulings on trademark invalidity and secondary meaning.
For whom
For companies that invest in their name and their products, and for those who must defend them against imitation and improper use, in Italy and abroad.
How we work
Strategy before paperwork: we assess the portfolio of signs, the protection priorities and the markets that matter, and build the defence where it produces real effects.
